Get the latest news and actionable tips for using Instagram to boost your social media marketing strategy on the most popular photo- and video-sharing network.
New Instagram Reels Features Include Crossposting, Insights, + More

Instagram is announcing three new features for users who make Reels videos, which include the ability to crosspost to Facebook and more.
Facebook To End Live Shopping on October 1

Starting October 1, 2022, the social media giant will no longer allow retailers to host new or scheduled live shopping events. Instagram will be unaffected.
Head Of Instagram Admits Redesign Is ‘Not Yet Good’

Head of Instagram Adam Mosseri says the full-screen redesign is “not yet good” and speaks to the growing amount of recommended content in people’s feeds.
New Instagram Reels Features Include Templates, Boosts, & More

A series of updates to Instagram Reels adds new creative tools, new ways to drive engagement, and an update that changes how videos are shared.
Instagram Makes It Easier To Discover Local Businesses

Instagram’s location maps are now searchable, making it easier to discover places and businesses in your geographic area.
How To Measure Instagram Reels Performance

Are you ready to upgrade your Instagram Reels? Here’s what you need to know about Instagram Reels Insights, plus best practices and recommended video editors.
Instagram Adds In-Chat Payment Feature

Payments on Instagram allows buyers and sellers to communicate in real-time, request or collect payments, and track orders directly from an Instagram chat.
5 Excellent Brand Instagram Bios To Inspire Your Own

How do you write an Instagram bio that wows in under 150 characters? Take note of these 5 great examples to inspire your brand.
How To Create Your Instagram Content Plan

In this guide, you’ll learn how to create a content plan that increases brand reach and conversions on Instagram.
Instagram’s Main Feed Is Going Full Screen

Meta CEO Mark Zuckerberg announced that Instagram will soon begin testing a full screen redesign of its main feed.
Instagram Update Could Impact Reach For Some Accounts

Instagram is expanding on a feature that filters out ‘sensitive’ content, which has the potential to impact reach for some accounts.?
11 Tips For Promoting Your Local Business On Instagram

In this guide, you’ll learn 11 tips that you can use on Instagram to reach a wider audience, promote your local business, and generate engagement.
Instagram Releases New Reels Features

Instagram adds new functionality to its short-form video format Reels, providing creators with new ways to engage with audiences.
How To Use Instagram Reels For Business

Learn how to take advantage of the opportunities Instagram Reels create with these tips and real-world brand examples.
Instagram Wants To Make Hashtags More Valuable

Instagram is testing out ways to make hashtags more valuable by adjusting how top posts are ranked on hashtag pages.
Meta Adds Fundraising Features To Instagram Reels

Meta is bringing fundraising to Instagram Reels, allowing users to donate to more than 1.5 million charities in over 30 countries worldwide.
How To Sell On Instagram: 11 Tips & Social Commerce Examples

Looking to improve your social commerce game? Get started selling on Instagram with these tips and get inspired by successful accounts.
Meta Expands Facebook Reels to More Than 150 Countries

Meta is doubling down on Facebook Reels as a competitor for the hugely popular TikTok by expanding it to more countries and new editing features.
Instagram Enables Likes On Stories

Instagram is introducing a new way for users to engage with stories by showing appreciation with a simple like, rather than sending a direct message.
Instagram Rolls Out Updates To Live Videos & Remixes

Instagram is rolling out updates that will give users a new way to promote their livestreams, and more options when it comes to remixing videos.
4 Ways To Find The Best Instagram Influencers For Your Business

Connecting with the right influencers can drive dramatic improvements in your Instagram strategy. Here’s how to find them.
Snapchat vs Instagram Stories: Which One Is Best For You?

Snapchat Stories, Instagram Stories, or both? Check out this guide to finding the best platform for your brand’s stories.
Instagram Subscriptions Let Creators Make Monthly Recurring Income

Instagram is building on its monetization capabilities with a new subscriptions feature, which allows creators to make monthly recurring income.
How To Use Instagram Reels: A Step-By-Step Guide

Instagram explains how it ranks the content people see when browsing through Reels, insights you can use to create more successful clips.
Instagram To Show More Content From People You Don’t Follow

Instagram is adding two new feeds to the app, and updating the existing home feed with more content from accounts you don’t already follow.
7 Tips For More Engaging, Top Performing Instagram Carousel Posts

Carousels are a great way to frame content in interesting and engaging ways. Here are some proven tips to boost your performance.
How To Use Hashtags On Instagram: Everything You Need To Know

Learn how to use Instagram hashtags for content inspiration, follower growth, and engagement, with helpful tips for social media engagement.
Facebook Ads vs Instagram Ads: 6 Key Considerations For Budgeting

Where should you allocate your social ads budget, to Facebook or Instagram? Learn how to make a decision that aligns with your goals.
Should We Buy Instagram Followers And Likes?

Find out where and why people buy Instagram followers and likes, whether it helps engagement, and what Instagram can do if they catch you.
Instagram Lets Everyone Share Links In Stories

All Instagram accounts can now share links in stories, a feature that was previously reserved for verified and high-follower accounts.